Head of Sales

The Land Geek is seeking a Head of Sales to build and lead a remote sales team focused on land investing, creating passive income, and scaling sales performance through systematized processes, coaching, and cross-functional collaboration.

Location: Remote

Salary: $9,000/month retainer plus up to $120,000 in performance incentives (up to $228,000 total annual)

Responsibilities

• Build and improve sales KPIs including revenue, call numbers, show-up rate, call closes, and pipeline value.
• Diagnose performance gaps and resolve bottlenecks in the sales funnel.
• Audit and redesign sales processes and systems, including lead routing, follow-up, and CRM management.
• Own and optimize CRM (HubSpot) for pipeline tracking, data integrity, and adoption.
• Lead, coach, and develop a remote sales team of setters and closers.
• Establish performance expectations, accountability, and conduct call reviews and coaching.
• Define sales call standards and improve discovery, objection handling, and offer positioning.
• Align marketing efforts with sales, improve lead quality, and create clear handoffs.
• Translate frontline sales insights into product and coaching recommendations.
• Build dashboards, analyze data, and run experiments to improve show, close, and upsell rates.
• Maintain a culture of iteration and accountability within the sales team.

Requirements

• Experience in high-ticket sales, coaching, or education.
• Background in startup or fast-moving environments.
• Experience leading remote sales teams.
• Strong operator who can build and execute systems.
• Comfortable working with imperfect data and building clarity over time.

Benefits

• Competitive compensation with a $9,000/month retainer and performance incentives.
• Opportunity to lead and scale a remote sales organization in a fast-growing environment.

Additional Information

• This is a 1099 contractor role.
• Milestones include understanding the sales funnel, implementing process improvements, and building a predictable sales engine over 6-12 months.