Meta Ads Manager + Creative Producer AI Native

The role involves managing Meta advertising campaigns for AI-powered SaaS products, focusing on audience understanding, creative production using AI tools, and performance analysis. It combines elements of audience strategy, creative production, and data analysis, working directly with the founder.

Location: Remote

Salary: €1,500.00 - €3,000.00 per month

Responsibilities

• Research and define target audiences for each product and each market, including their pain points, language, objections, and the visual codes they respond to
• Translate that audience understanding into creative concepts and hooks that fit each segment
• Produce video and static ad creative end-to-end using AI tools such as Midjourney, Runway, Seedance, ElevenLabs, and similar
• Build and launch 5 or more creative variants per campaign cycle, structured for clean testing
• Read Meta Ads Manager data in depth: hook rate, thumb-stop rate, CTR, CPM, frequency, audience overlap, attribution windows, and post-purchase signals
• Diagnose what is actually driving performance, not just which ad has the lowest CPA on the surface
• Pause losing variants quickly, scale winners, and rebuild the testing queue weekly
• Localise creative and messaging for non-English markets where you may not have lived
• Integrate Meta with internal analytics, CRM, and backend systems; technical curiosity required
• Report results weekly with a clear narrative, not just a dashboard screenshot

Requirements

• Demonstrable experience managing Meta ad budgets of €10,000 per month or more
• A portfolio of ads you have personally created and personally run, with the performance data behind them
• Strong creative judgment, especially for the first 2 seconds of short-form video
• Daily working knowledge of AI creative tools as part of a real production workflow
• Deep familiarity with Meta Ads Manager analytics beyond surface-level metrics
• Ability to work independently and move fast without hand-holding
• Comfort with technical setup such as Conversions API, pixel events, CRM integrations, and basic API work
• Fluent written English