Field Marketing Specialist

The Field Marketing Specialist (FMS) supports local awareness and adoption of Coloplast products through deployment and execution of Guided Support Programs, working with strategic accounts and staff to implement these programs within healthcare practices.

Location: Remote (US)

Salary: $96,346 - $144,519

Responsibilities

• Serve as a project manager for adoption, implementation, site activation, and follow-up of marketing programs with target accounts.
• Train target account and support staff on roles, responsibilities, logistics, call patterns, support, surgery scheduling, insurance verification, and offerings.
• Track and report standardized program metrics.
• Develop and maintain relationships with healthcare professionals and office staff, including new targets.
• Assist with creation and updating of marketing materials and test new program materials.
• Gather and report customer intelligence and feedback.
• Apply analytics and strategy to account management using marketing data.
• Conduct business ethically and in compliance with laws, regulations, and company policies.
• Travel to meet and train healthcare professionals and customer representatives.
• Communicate regularly with sales team to align on targets and goals.
• Communicate directly with patients if required.
• Collaborate with internal teams such as Reimbursement, Benefits, and Guided Support Specialists.
• Other duties as assigned.

Requirements

• BA or BS degree
• 3+ years of medical tech experience with proven success
• Entry level field marketing skills
• Reporting, strategic planning, and project management skills at various levels
• Strong business acumen and analytical skills
• Knowledge of healthcare industry trends, technologies, competitors
• Pro-active, high-performance, results-oriented
• Ability to travel including overnights and weekends, up to 75%

Benefits

• Health and Wellness: Medical, dental, vision, wellness programs, mental health resources, paid leave, parental leave.
• Financial Security: 401(k) with match, financial planning, discounts.
• Work-Life Balance: Paid time off, flexible hours, flexible work arrangements.
• Professional Development: Training, mentorship, tuition reimbursement.
• Recognition and Rewards: Recognition programs, bonuses, awards.
• Community and Culture: Supportive environment, team activities, volunteer opportunities, sustainability initiatives.
• Competitive Compensation: $96,346 - $144,519, with potential bonuses and incentives.

Additional Information

• Coloplast develops and markets products for people with healthcare needs, employs about 16,000 people, and operates in over 143 countries.
• The company values ethics, compliance, and sustainability.