Social Media Manager

We are seeking an experienced Social Media Manager to oversee social media strategies, content creation, and community engagement across multiple brands, focusing on platforms like Instagram, TikTok, and LinkedIn. The role emphasizes creativity, fast-paced execution, and measurable business impact.

Location: Sydney, Australia

Responsibilities

• Manage day-to-day social media activity across multiple client accounts
• Build and lead content strategies aligned to brand and commercial goals
• Create and oversee content calendars across all key platforms
• Write captions, hooks and short-form video concepts
• Brief designers, editors, photographers and content creators
• Stay ahead of trends, platform updates and emerging content formats
• Manage community engagement including comments and DMs
• Analyse performance metrics and provide strategic recommendations
• Lead campaign launches, partnerships and influencer collaborations
• Support and direct content shoots where required
• Work closely with founders and clients to bring ideas to life quickly

Requirements

• Minimum 5 years experience in social media marketing
• Proven experience managing social media for brands or businesses
• Strong understanding of Instagram, TikTok and LinkedIn
• Exceptional copywriting and communication skills
• Deep understanding of what makes content perform organically
• Strong strategic thinking and creative problem-solving ability
• Highly organised with excellent attention to detail
• Ability to manage multiple accounts and deadlines simultaneously
• Confident using scheduling, reporting and analytics tools
• Someone who genuinely loves social media and internet culture

Benefits

• Work with founder-led brands across multiple industries
• Flexible and fast-moving environment
• Opportunity to take ownership and grow quickly
• Creative freedom and input into strategy
• Be part of a team that genuinely cares about doing exceptional work