Principal Product Manager, Member Acquisition

Twin Health is a digital health company focused on improving metabolic health and preventing chronic diseases like type 2 diabetes and obesity through AI Digital Twin technology. They build personalized metabolic models using data from various devices and guide members to better health.

Location: Remote (US)

Salary: $195,000 - $225,000 annually

Responsibilities

• Own member acquisition end-to-end: from identifying high-potential eligible populations to driving registration and early activation.
• Build the member acquisition “machine”: segmentation and targeting logic, channel and messaging strategy, experiment backlog, measurement frameworks.
• Stand up AI-driven growth workflows to scale: personalization, creative generation, campaign orchestration.
• Run experiments across the acquisition funnel: partner/employer launch, member outreach, landing pages, signup flow optimization.
• Instrument, analyze, and explain performance: dashboards, experiment evaluation, decision-making.

Requirements

• AI-first approach with hands-on experience using AI tools for research, targeting, personalization, creative iteration, and workflows.
• Proven track record improving top-of-funnel outcomes through experimentation.
• Ability to create lightweight systems, landing pages, flows, templates, automations, and instrumentation.
• Strong analytics and experimentation skills.
• 8+ years of product management experience.
• Experience designing, launching, and supporting product growth.
• Ability to build complex workflow tools and AI features supporting decision-making in regulated environments.
• Experience leading agile teams and managing product lifecycle.
• Strategic thinker with execution skills, balancing long-term vision and short-term priorities.
• Authorized to work in the U.S., no sponsorship available.

Benefits

• $195,000 - $225,000 annual compensation.
• Remote work with a global team.
• Opportunity for equity participation.
• Unlimited vacation with manager approval.
• 16 weeks paid parental leave for delivering parents, 8 weeks for non-delivering parents.
• 100% employer-sponsored healthcare, dental, vision for employee, 80% for family.
• Health Savings Account and Flexible Spending Account options.
• 401k retirement plan.

Additional Information

• Beware of fraudulent interview requests; official communications will come from Twin Health channels and a twinhealth.com email address.
• No requests for financial details or text interviews.