Junior Marketing Specialist

We are seeking a highly organized, proactive, and detail-oriented Junior Marketing Specialist to support marketing operations, customer communications, campaign coordination, and lead management across multiple digital channels. This role is ideal for someone who enjoys working in fast-paced environments, managing marketing systems, coordinating campaigns, maintaining customer data accuracy, and supporting marketing automation workflows.

Location: Remote

Salary: $1,000 USD/month

Responsibilities

• Build, maintain, and segment contact databases within Emma, GoHighLevel (GHL), and similar CRM and marketing automation platforms
• Create, schedule, test, and deploy email and SMS campaigns
• Coordinate campaign updates, content revisions, and audience segmentation
• Monitor campaign responses and support follow-up activities when necessary
• Ensure communication accuracy, working links, and clean customer data
• Monitor inbound leads and customer inquiries from marketing campaigns and digital channels
• Maintain accurate customer and prospect records within company systems
• Support communication with prospective customers and franchise candidates
• Assist with onboarding workflows and customer welcome communications
• Help maintain a high-quality customer experience across all touchpoints
• Monitor marketing automation systems and CRM workflows
• Identify and report automation issues, workflow inconsistencies, platform errors, and data discrepancies
• Support platform maintenance, database organization, and user access management
• Support LinkedIn outreach campaigns and engagement initiatives
• Monitor inbound messages and inquiries
• Assist with campaign launches and outreach optimization
• Track outreach performance and recurring engagement metrics
• Prepare weekly and monthly marketing performance reports
• Track campaign performance, lead activity, customer engagement metrics, outreach performance
• Maintain organized records of marketing activities and results
• Provide recommendations and insights based on campaign performance data

Requirements

• 1–3 years of experience in marketing, customer success, communications, marketing operations, business operations, or related fields
• Strong organizational and time management skills
• Excellent written and verbal communication abilities
• Experience working with CRM systems, email marketing platforms, and marketing automation tools
• Strong attention to detail and multitasking abilities
• Proficiency with Google Workspace and Microsoft Office
• Comfortable learning and adapting to new software platforms
• Ability to work independently in a remote environment

Benefits

• Opportunity to grow within marketing operations and customer engagement
• Exposure to modern CRM and marketing automation systems
• Collaborative and supportive remote work environment
• High-impact role supporting customer experience and brand growth
• Long-term growth opportunities within marketing and operations