GTM and Analytics Implementation Specialist

Seeking a detail-oriented analytics professional to manage and troubleshoot tracking implementations, primarily focusing on conversion tracking, analytics tools, and data accuracy. The role requires proactive problem-solving, communication skills, and experience with web analytics and tagging.

Location: Remote

Responsibilities

• Implementing conversion tracking (forms, buttons, e-commerce, and anything else)
• Verifying & sanity-checking conversion tracking implementation
• Debugging tracking issues and fixing them
• Checking issues with test measurement on Google Optimize, VWO, Optimizely, Hotjar
• Creating customized reports from Analytics and other sources

Requirements

• At least 2 years of experience in managing Google Tags (GTM) for web properties
• At least 2 years of experience with website analytics tools (Google Analytics, GA3/GA4)
• Basic knowledge of JavaScript
• Proven experience in Google Analytics, Adobe Analytics, and Amplitude
• Good-level knowledge in Web Analytics (strategy, requirements, implementation, validation, reporting)
• Working knowledge of third-party tagging, pixel creation
• Experience in transitioning GA accounts from UA to GA4
• Fluent in spoken and written English

Benefits

• Work location: Permanently remote
• Full-time position with semi-flexible working hours (overlap of at least 4 hours with EST)
• Technological reimbursement (new computer, software)
• Company-sponsored courses and training
• 20 days of paid vacation plus holidays
• Competitive salary