Group Content Strategy Manager, Adobe.com

Leadership role in content strategy and storytelling at Adobe, overseeing a team responsible for web content and user experience.

Location: Remote (US)

Salary: $155,100–$293,800/yr (U.S. range)

Responsibilities

• Lead and grow a team of content strategists supporting Adobe.com experiences.
• Define strategic direction for content and storytelling across web experiences.
• Partner with Design and Content leadership to craft emotionally resonant experiences.
• Elevate quality of storytelling, copywriting, messaging, and information architecture.
• Shape end-to-end Adobe.com experience balancing clarity, emotional connection, and conversion.
• Establish scalable systems, frameworks, governance models, and operational processes.
• Drive alignment across Product, Marketing, Design, Engineering, and stakeholders.
• Define future operating model for content strategy at Adobe.com.
• Bring clarity and direction to ambiguous initiatives.
• Mentor and develop content strategists, copywriters, and leaders.
• Partner with Adobe Design leaders to strengthen content and storytelling standards.

Requirements

• 10+ years in copywriting, editorial, storytelling, content strategy, digital experience.
• 8+ years of people management experience, leading senior contributors or managers.
• Experience building and scaling high-performing teams and cross-functional partnerships.
• Exceptional storytelling, editorial, and copywriting instincts.
• Strong systems-thinking skills and experience creating scalable frameworks, governance models, and content systems.
• Experience influencing strategic decisions and driving alignment across senior leaders.

Benefits

• Comprehensive benefits programs.
• Opportunity to work at a leading global technology company.
• Creative and collaborative work environment.

Additional Information

• Role is at the intersection of storytelling, experience strategy, design, and leadership.
• Partnership with multiple departments to create connected, design-forward experiences.
• Focus on organizational leadership, systems thinking, and operational scale.