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TripleTenMarketing

CRM & Retention Manager

PortugalPosted today

TripleTen is an award-winning online school among technology bootcamps, offering flexible studies, career mentoring, and guaranteed employment with an 87% employability rate across various tech programs. They are seeking a Lifecycle & CRM Growth Manager to enhance student retention and growth through strategic CRM initiatives.

Location: Portugal

Responsibilities

  • Design and launch onboarding communication flows to reduce early churn and build learning habits
  • Build trigger-based sequences to support student motivation, including reactivation campaigns and early warning interventions
  • Reduce refund rates through timely, relevant communication
  • Segment the database by behavior and lifecycle status to deliver targeted messages
  • Drive student engagement through CRM channels such as email, WhatsApp, and SMS
  • Build the referral channel as a scalable system for acquiring new students
  • Design end-to-end referral flows from trigger to conversion
  • Test mechanics, offers, and timing; turn data into scalable solutions

Requirements

  • Fluent in English, Spanish is a plus
  • Proven experience in CRM / lifecycle / email marketing
  • Ability to think strategically
  • High attention to detail and operational discipline
  • Strong writing skills with adaptable tone
  • Experience with Customer.io is a plus

Benefits

  • Impact on revenue and core business metrics
  • High autonomy to explore and improve processes
  • Competitive compensation
  • Fully remote collaboration
  • Work alongside an experienced, global professional team

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