Lifecycle CRM Manager

TripleTen is an award-winning online school among technology bootcamps, offering programs in Web Development, Quality Assurance, Data Analytics, and Data Science. They focus on helping people change their lives and succeed in technology, with a high employability rate of 87%.

Location: Remote

Responsibilities

• Design and launch onboarding communication flows to reduce early churn and build learning habits.
• Build trigger-based sequences to support student motivation, including reactivation campaigns, early warning interventions, and critical-moment nudges.
• Reduce refund rates through timely, relevant communication to students.
• Segment the database by behavior and lifecycle status to deliver targeted messages.
• Drive student engagement and activity through CRM channels such as email, WhatsApp, and SMS.
• Build the referral channel as a scalable system for acquiring new students.
• Design end-to-end referral flows from trigger to conversion.
• Test mechanics, offers, and timing; turn data into scalable solutions.

Requirements

• Fluent in English; Spanish is a plus.
• Proven experience in CRM, lifecycle, or email marketing.
• Ability to think strategically.
• High attention to detail and operational discipline.
• Strong writing skills with adaptable tone.

Benefits

• Impact on revenue and core business metrics.
• High autonomy to explore, test, and improve processes.
• Competitive compensation.
• Fully remote collaboration.
• Work alongside an experienced, global professional team.