Digital Marketing Manager

A digitally-savvy marketing professional responsible for managing the online presence of a law firm, focusing on SEO, paid advertising, social media, content, and analytics. The role requires autonomy and results-driven work.

Location: Remote (Australia-based candidates only)

Salary: $2,500 - $3,000 AUD/month

Responsibilities

• Develop and execute SEO strategy to grow organic search visibility.
• Conduct keyword research and implement on-page optimisation.
• Manage technical SEO foundations including site structure, metadata, page speed, schema.
• Build and manage a link-building pipeline.
• Use SEO tools like Ahrefs or SEMrush to track rankings and traffic.
• Provide SEO performance reports with recommendations.
• Manage and optimise Google Ads campaigns.
• Maintain and grow social media presence on LinkedIn, Facebook, and Instagram.
• Plan, schedule, and publish content across channels.
• Collaborate on content development and website updates.
• Track and report on performance metrics.
• Liaise with external marketing providers and agencies.
• Coordinate campaigns and ensure deliverables.
• Assist with broader initiatives and admin tasks.

Requirements

• 3+ years in digital marketing with a strong SEO focus.
• Experience with Ahrefs, SEMrush, or similar SEO tools.
• Hands-on experience managing Google Ads campaigns.
• Social media management experience on LinkedIn, Facebook, and Instagram.
• Basic graphic design skills (Canva or similar).
• Strong written English and communication skills.
• Highly organised, self-directed, and outcomes-focused.

Benefits

• Remote work from home.
• Flexible work schedule within AU business hours.

Additional Information

• This is an independent contractor role.
• Candidates must disclose any ongoing roles or client work.
• Reflect engagement as 'Independent Contractor' on LinkedIn.