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Advanced Analytics Manager
Hyderabad, Telangana, IndiaPosted today
The Advanced Analytics Manager role at Amgen involves leading marketing mix modeling to evaluate promotional effectiveness, analyzing marketing data, and collaborating with cross-functional teams to inform business decisions. The position requires expertise in data analysis, modeling, and communication, with a focus on healthcare or pharma contexts.
Location: Hyderabad, Telangana, India
Responsibilities
- Lead the design and execution of marketing mix models (MMM) to evaluate brand promotional effectiveness and inform investment decisions.
- Analyze trends across channels and campaigns to provide guidance on resource allocation and return on marketing investments.
- Translate complex model outputs into actionable insights and business recommendations through compelling visual and narrative storytelling.
- Build dashboards, PowerPoint summaries, and talking points for brand leadership and US-based commercial stakeholders.
- Collaborate with US brand teams, marketing, finance, and vendor partners to align on inputs, assumptions, and interpretation of results.
- Work hands-on in Databricks using Python/PySpark and SQL to clean, transform, and model large marketing and sales datasets.
- Mentor junior analysts in marketing measurement and coding best practices as needed.
Requirements
- Master’s degree (or Bachelor’s with equivalent experience) in Economics, Data Science, Applied Statistics, or related field.
- 8–12 years of experience in analytics, with direct experience building or applying MMM in a pharma or healthcare context.
- Strong Python and SQL skills with experience using Databricks or equivalent cloud-based environments.
- Excellent communication and presentation skills, with ability to influence commercial decision-makers.
- Demonstrated ability to translate technical analyses into business-friendly insights.